Senior Paid Media Executive Hybrid

Senior Paid Media Executive – JD Sports

Bury – hybrid working

Competitive salaries DOE on offer

Forward Role are proud to be supporting the JD Sports Group – one of the most prolific and highly regarded retail brands in the UK, as they continue their well-documented journey of market domination. The Group are now looking for two dynamic and passionate Senior Paid Media Executive’s to join their market-leading in-house Paid Media team. You will help spearhead best-in-class Paid Media implementation across Paid Search, Paid Social & Digital Display and work across all paid media platforms, such as Google, Microsoft, YouTube, Facebook, Twitter, Pinterest, Snapchat & TikTok.

Although your role will be hands on across paid ad campaigns, you will also assist to lead the strategy and account direction, predominantly working with the tier 1 partners (Meta, TikTok etc).

In your role as Senior Paid Media Executive, you will be managing key stakeholders in the business, as well as integrating with other parts of the Multi-Channel team such as Organic Search, Affiliates & Partnerships, Content, as well as CRO and Analytics teams.

Key responsibilities include:

• Demonstrate a strong understanding & showcase a practical ability of working with Paid Search and/or Paid Social platforms and concepts.
• Manage, own, and constantly find ways of improving the workflow of your team.
• Responsible for quality of all work output from your team. Regularly review team processes (reports, presentations, tools etc.) for efficiency.
• Complete internal audits across your accounts & continually evolve.
• Oversee the end to end Implementation including set-up, management, analytics, tracking, reporting of Paid Search and/or Paid Social accounts.
• Be an expert in all relevant 3^rd party tools & technology.
• Build & maintain project plans outlining all key tasks for your accounts.
• Continually review & suggest changes to tactics based on current performance and impact on campaign goals & KPIs.
• Accurately forecast potential delivery for your accounts.
• Help develop the Paid Media department by being innovative and sharing knowledge and processes.
• Develop a close working relationship with external suppliers such as Google, Facebook, Apple, Twitter etc.

Your skills & experience:

• Minimum 2 years experience in Paid Media – either Paid Social or Paid Search – both would be highly desirable. Agency or in-house backgrounds considered
• Literate in MS Excel, PowerPoint, Word, Office365, Google Docs
• Effective communication skills
• Analytical & problem solver

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